Promotional items for pharmacies
Le 09 novembre 2023
For pharmacies, pharmaceutical laboratories and medical analysis laboratories, Asap Marketing offers a selection of advertising media to build customer loyalty or simply develop your merchandising. At Asap Marketing, we offer you top-of-the-range advertising media. We guarantee top-quality production and entirely customised design to meet your needs perfectly.
Your communication tools can be personalised with the colours of your establishment and flocked with your logo. So you can be sure of optimum visibility for your brand.
Why giving promotional gifts in pharmacies?
Gifting pharmacy promotional items is an effective marketing strategy to strengthen customer loyalty, promote the brand, create emotional connections and encourage health while standing out from the competition.
Customer loyalty
Promotional gifts are an effective way to reward customer loyalty. They show to your clients that their traffic is appreciated and encourage them to return to the pharmacy for their medication and health product needs.
Promotional gifts can create an emotional connection between the pharmacy and its customers as they appreciate thoughtful gestures and feel more connected to the business.
Gifting giveaways can help distinguish yourself from other pharmacies in the area. This may encourage customers to choose your pharmacy over another.
Brand or place promotion
A pharmacy can create its own products, including health products, beauty products, dietary supplements, custom-prepared prescription medications (such as compounding), hair products, and more. In this context, highlighting your brand can be done through promotional gifts. Giving a gift in addition to a sample for example.
Health promotion
Pharmacy giveaways can and should, wherever possible, be chosen to have a direct link with health. For example, a pillbox, thermometer or hand sanitizer will remind customers of the importance of taking care of their health.
The pharmacist is seen as a health professional, his recommendations always have a certain impact. Carrying out advertising actions through the object is a two bird one stone action: promoting well-being but also your pharmacy.
Increase in notoriety
It can be difficult to promote a pharmacy in general. In fact, people go there out of need and necessity, very often to treat a defined problem or obtain recommendations. The choice of pharmacy will be made largely for its immediate proximity.
Giveaways can be an effective way to build awareness of the pharmacy and create positive relationships with customers. Practical gifts like bags are the best support for your communication. You can gift a large bag to carry purchases (medications, dressings, etc.) with a logo, your address and a beautiful visual and that's it. Your customers use your gifts so they are likely to remember the pharmacy, their experience and tell others about it.
Selection of promotional items for pharmacies
Whether to reward the loyalty of your customers or to create tailor-made communication supports, Asap Marketing presents a range of promotional items specially designed for pharmacies.
Customisable pillbox
The promotional pillbox, ideal for rewarding your most loyal customers, is a useful gift that will delight them. Made up of 7 daily boxes, the marking is affixed on the left side.
Customisable tissue box
As winter approaches, there's nothing like offering your customers a customised box of tissues. It will be useful in all circumstances and offers great visibility to your brand.
The wood used for the tissues comes exclusively from fast-growing eucalyptus and coniferous wood, and the packaging is entirely recyclable.
Custom sample display
This tailor-made accessory is perfect for strengthening the merchandising of your pharmacy. Customised with your colours and your logo, the advertising display is an excellent way to highlight complementary products such as beauty products.
Customised pharmacy items
At Asap Marketing we provide you with high-end promotional media guaranteeing optimal production quality. Our approach is entirely personalised to precisely meet your needs.
We give you the possibility of customise these tools in the colours of your company and affixing your logo, thus ensuring maximum visibility for your brand.
If you would like to collaborate with Asap Marketing for your tailor-made promotional items, go to our website to contact us. Our team will be happy to support you and advise you on the creation of your customised supports.
Regulations on promotional items in pharmacies
In France, regulations on the advertising of objects in pharmacies are strictly regulated by law. According to current legislation, pharmacies are prohibited from distributing gifts, with the exception of items of very small value (Article R5125-28 of the Public Health Code). This measure aims to guarantee the independence and integrity of pharmaceutical practices by avoiding any undue influence.
At the same time, pharmaceutical laboratories are subject to even more rigorous rules, formally prohibiting them from offering gifts to health professionals (doctors and pharmacists). This restriction is intended to prevent any potential conflict of interest and to ensure that medical decisions are made objectively, in the primary interest of public health.
By respecting these regulations, the French healthcare system seeks to maintain high ethical standards in the field of pharmacy.